THE ROLE OF NON-MATERIAL INCENTIVES IN EMPLOYEE MOTIVATION AND PERFORMANCE

Plachkova Plamena

Abstract


This paper explores non-material incentives as a key driver of employee engagement, satisfaction, and productivity. While financial rewards remain important, long-term motivation is deeply rooted in the individual’s need for recognition, growth, and a sense of belonging. The study analyzes different forms of non-material motivation – from recognition programs and training to corporate culture and flexible work conditions – and their impact on employee retention and performance. It highlights modern human resource management approaches and practical examples that demonstrate the strategic importance of non-material incentives in building effective employer-employee relations.


Keywords


non-material incentives, motivation, human resources, recognition, development, corporate culture, organizational behavior.

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New knowledge Journal of science is financed by the National Science Fund of the Republic of Bulgaria - contract № КП-06-НП1/5 of 17.12.2019 in the competition of Bulgarian scientific periodicals – 2019

New knowledge Journal of science is financed by the National Science Fund of the Republic of Bulgaria – contract № ДНП 05/52 от 22.12.2016 in the competition of Bulgarian scientific periodicals – 2016

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